Blogging Basics for Beginners:
Blogging has become one of the most respectable professions in the world today. Many consider that blogging is all about sitting in front of a computer and writing few words, but that is not the truth.
Like any other profession, you will also need to have certain skills to make it big.
So, are you wondering about how to become a blogger? Well, there are few things that you need to know! I was a beginner once; so there is nothing you need to worry about.
All you need to know are the blogging basics for beginners, and the rest will come to you as you gain experience.
Why should you choose to blog as a career option?
Doing something unconventional is not necessarily a bad thing. In India, most of the people think that you cannot do anything in your life if you are not a doctor, engineer, and a lawyer or associated with any other such conventional profession.
But that is not true in reality! The introduction of internet has given rise to numerous career options, and blogging is a popular one among them.
We live in a world of blogging! Not just the individual bloggers, but the big corporates, as well as, online companies are also starting their blogs to enhance their engagement with the online population.
The blogging websites are an immediate source of knowledge and news for most of the people today.
Even if you’re not considering to maintain a blog, An online presence is an added advantage in today’s AI trend. Even recruiters nowadays are looking at social media profiles of candidates in their decision-making process.
Have you noticed a section in job portals which asks for online profile details? Yes, they are considering your Online presence.
Another popular Professional Network
As a blogger, you are responsible for giving your audience the contents that they like within the niche of your blog, and you get paid for it. So, there is nothing shameful in it; it is your startup, and you should be proud of it.
Moreover, if people start liking your blog and traffic starts flowing in then there are several ways in which you will be able to generate income from your blog. But before you start, first you need to know the basics of blogging.
How to create a successful blog?
So, how to make a blog? Is that the question going through your mind? Well, it is not a tough thing to do if you know the blogging basics for beginners. There are some simple basic steps that you need to follow to create a blog.
- Decide a proper niche for your blog:
This is the very first thing that you need to do before you create your blog.
You will have to choose a proper genre or niche for your blog to attract the target audiences. So, how will you decide what niche that your blog will follow?
Well, actually it depends completely upon you. You can create a tech blog, a food and travel blog, a sports blog, photography blog or anything of your choice. Take a moment and think about which niche you are good and skilful.
Feeling confused? Blogging is basically about creating content; so I need you to realise in which niche you will be able to create quality blog posts. Once you have decided that then you can continue with creating your blog.
- Choose a perfect domain name and register your domain:
So, from this step, you are actually starting the process of creating your blog. The first thing that you need to do is to choose a domain name for your blogging website.
Why is domain name important? A domain name serves as the identity or address of your blog. How do you think your visitors will go to your blog? Apparently, they will type your domain name into the address bar of their browser which will take them to your website.
So, your audiences will know your blog by your domain name.
For example, mine is harishnaik.com usually domain names cost you around $10 per year.
But you will always need to remember that your domain name must have to be appealing and easy to remember. Now, there are few things that you will have to be very certain of while choosing a domain name. What are those things? Scroll down and check them out:
Scroll down and check them out:
- Always make sure that your domain name does not have more than 15 characters.
- Make it simple, attractive and easy to remember.
- Add a keyword to your domain name so that it helps in SEO later on.
- And always keep in mind that your domain name gives the people an idea about the niche of your blog.
Once you have selected your domain name, check whether it is available. If it is available then go ahead and register your domain.
But there you will have to deal with another problem. Under which domain will you register your domain name? You can choose .com, .in, .co.in or anything else as per your choice.
Suppose your target audience are spanning across all over the world .com will be a perfect fit and in fact most preferred domain.
If your target audience is from one specific country, say India then .in is the perfect one. I recommend you for .com in the first place. Now the question comes where I can register a domain name?
Well, there are many Domain Registrar’s, for example, NameCheap and GoDaddy.
So, choose a domain and register your domain name with the domain registrar. As soon as the registration process is done, you are ready to move on to the next step.
Check availability of Domain Name that is running in your mind.
NOTE: Bluehost offers a free Domain for one year and $200 in Ad Credits.
It helps if you’re considering to have only one website.
- It’s time to get Web hosting for your blog:
Web Hosting is a service which lets you place all of your website content, images, videos and code etc.
This is obviously the biggest and most crucial step in the process of creating your blog. After you have
decided your domain name, you will have to find a proper Web host for your blogging website. There are several Web hosting companies in the online realm which will be able to provide you hosting services.
There are several free web hosts too if you are seeking the free hosting services. But one thing that you should remember is that the free hosting services are limited, and their servers may crash from time to time. So, it is always better to choose the paid hosting services.
As a beginner starting with shared hosting is the best choice. Now, most of the Hosting companies provide a Basic plan which you can check on their websites I recommend Bluehost, Inmotion & eHost for their best services. WordPress.org recommends Bluehost.
Currently, my sites are hosted on eHost, and their service is too good so far Customer service is also excellent.
But now, I am not recommending eHost because they are in a transition phase that means they are transferring all the sites to new Hosting provider JustHost which is their partner brand for superior performance. Once I have a smooth experience with them I will update my review on this blog.
Choose the Basic one that suits your budget Once you buy the hosting services; your web host will provide you with your cPanel ID and Password which you will have to use to create your blog.
But once you get hosting for your blog, you are officially half-way through building your blogging website.
- Let’s start designing your blog:
After going through all the above processes, it is now time to give your blog a shape. Yes! You are now entering the part where you will be designing your blog.
There are several web building platforms like WordPress, Joomla, Drupal, Iebly, Squarespace etc. available on the internet.
Some of which are free and some you will have to buy! Although if you are familiar with coding, then you will be able to design your website on HTML5 or CSS; but if you have no prior technical knowledge, then WordPress is the best option for creating your website.
WordPress is easy to use as well as customise, and you will not require any prior technical knowledge to do it.
You will find the option for installing WordPress at the cPanel of your web hosting account. And the best part is that most of the web hosts offer one click installation for WordPress. So, you will have to do nothing else apart from clicking on the WordPress icon.
Once WordPress is successfully installed, you will be able to start designing your blog from the dashboard of your WordPress website.
There are several free as Well as paid WordPress themes available from which you will be able to choose the perfect one for yourself to design your website.
When it comes to themes, I recommend buying a premium theme, because a premium theme offers great flexibility at customising your user interface. Responsiveness of a theme plays a key role in user experience.
What is responsiveness? Let me tell you in simple terms, Making a website appealing to users across all devices like Desktop, Tablet & Mobile. A premium theme offers lots of features which can make your site responsive.
Free themes offer limited features, and it is a roadblock for designing your website. There are lots of companies which are offering you premium themes, out of all I found Themify as best fit to me concerning Price, Flexibility, Responsiveness and Features that are provided by them.
Studiopress themes are another theme providing company they are pioneers in providing WordPress themes, and they have excellent themes which are used by many popular bloggers.
Plus, you will also find some most exciting WordPress plugins which you will be able to use for a proper functioning of your blogging website.
So, design your blog as per your wish; add pages, categories as Well as widgets to make your blog attractive to your audience. However, if you are not confident enough about designing your blog yourself and you are willing to spend some money, then you can obviously contact any professional web designer to design your blog for you.
However, if you are not confident enough about designing your blog yourself and you are willing to spend some money, then you can obviously contact any professional web designer to design your blog for you.But I am confident that you don’t need anyone.
With the completion of this step, your blog will be successfully created, and you will be able to post in your blog to attract the web traffic.
What can you do to attract the people to your blog?
So, I have already told you about all the process involved in creating your blog. Now, it is time to make your blog successful! What do you think is the determiner of the success of your website?
Obviously, the amount of traffic that your website receives determines the success of your blog. But reaching out to your target audience and turning them into your web traffic is not an easy task.
There are obviously several steps and planning involved in it. But what do you need to do to attract people to your blog? Have a look:
- Publish engaging contents:
“Content is the king”-Of course, you have heard that phrase somewhere before, and it is absolutely true. If you really want to make your website popular among the people, then you will have to publish quality contents in your blog. Thus, find the topics that interest the people most.
Once you have chosen your topic, research Well and create unique, fresh as Well as engaging content which people will love to read. Do not use plagiarised contents as it will harm you rather than doing anything good. So, play with the words and create beautiful contents for your website.
Do not use plagiarised(Copied) contents as it will harm you rather than doing anything good. So, play with the words and create beautiful contents for your website.
- Make your SEO game on point:
SEO or Search Engine Optimisation is indeed very important when it comes to attracting more traffic for your website. People mostly have a very foolish notion about SEO. Often you will find people advising you that SEO is all about stuffing your content with a flock of keywords.
Often you will find people advising you that SEO is all about stuffing your content with a flock of keywords.
But in reality that is not true. The search engines like Google, do not give your content any importance if you stuff it with numerous keywords. Though using keywords is important, but you will need to maintain a proper keyword density in between 0.2-2.5%.
Though using keywords is important, but you will need to maintain a proper keyword density in between 0.2-2.5%.
Plus, to make your content SEO optimised you will have to ensure that it has a proper readability. Apart from that, you will be required to give attention to proper link building to take your blog upward in the Search Engine Rankings. If you can do so correctly, then your website will automatically receive a lot of traffic.
Apart from that, you will be required to give attention to proper link building to take your blog upward in the Search Engine Rankings. If you can do so correctly, then your website will automatically receive a lot of traffic.
- Use the Social Media to reach out to a wider scale audience:
Nowadays, most of the people are connected to social media websites like Facebook, Twitter, Instagram, LinkedIn, Pinterest and much more. You can use the social media to make your blog popular among people and to secure a good rate of conversion from the social media websites.
You can use the social media to make your blog popular among people and to secure a good rate of conversion from the social media websites.
Create a page for your blog on the social media websites; get more and more followers, share your posts on your social media accounts and make the people visit your blogging website.
- Use Email to maintain a Constant flux of Traffic:
There is a proverb in the Digital world the money is in the Email list. Not only money even traffic and relationship with your readers. Building an email list has many advantages. Whenever you share a new piece of content, it requires some time to rank in Google and thus bring in organic traffic.
Building an email list has many advantages. Whenever you share a new piece of content, it requires some time to rank in Google and thus bring in organic traffic.
Email list helps you in bringing immediate traffic and loyal readers to your blog. This way email list helps in building rapport between you and your readers. And now the question comes how to build an email list? Well, there are many ways to build email lists, and I will share those tactics and strategies in other posts in detail.
And now the question comes how to build an email list? Well, there are many ways to build email lists, and I will share those tactics and strategies in other posts in detail.
There are several other things that you can do to attract traffic to your website, but the steps above are most basic as well as essential things to do. Follow the above steps, and you will see the difference very soon!.
How to generate income from your blog?
Well, I have already discussed how to create a blog and how to attract the traffic to your blogging website. But the thing that should come to your mind by now is how to generate income from your blog?
Of course, it is the whole point of starting the blog; so that you can generate income from it. Now, publishing contents and getting traffic will not generate income for you. However, you can follow the following steps to generate income from your blog:
Now, publishing contents and getting traffic will not generate income for you. However, you can follow the following steps to generate income from your blog:
- PPC (Pay Per Click) Ads:
PPC Ads are one of the best ways to generate income from your blog. In PPC Ads, you will be paid a certain amount of money by the advertiser once a visitor clicks on the ad or completes a specific action.
So, more the number of visitors is clicking and completing the task; more amount of money you will be paid. But for getting the PPC ads for your website from the advertisers, your website must have an excellent amount of traffic inflow.
There are many Ad networks, and Adsense (Google Partner Brand) one among them is such a popular network. There are certain rules needs to be followed to get approval from these ad networks. You will learn once you start a blogging journey.
- Affiliate Marketing:
Affiliate marketing is a proven way of generating income from blogs. In affiliate marketing, you promote the services or products of a company or any other website. You can publish honest reviews about their products or services by linking their website to your content.
You can share your personal experience of a particular product you used and make money out of it. Most of the popular bloggers consider affiliate marketing as their primary source of income.
- Sell Ad space:
Selling Ad space on your website is lucrative, only if you have a high volume of traffic. You might be aware of advertising costs in a local newspaper the more the subscribers higher the ad space rate.
How do you think Facebook and Google are making money? Yes through advertising. Advertising is booming industry and never ending game.
- Sell E-books, software or Memberships:
Yes! You can also sell e-books or membership to webinars or anything else from your blog. And you will be able to receive payment by selling these items. You can write your own e-books, or you can sell e-books from other authors without any hassle.
You can write your own e-books, or you can sell e-books from other authors without any hassle.
I don’t like over promising and under delivering Let me be honest with you starting a blog is very easy but maintaining isn’t.
Cause it involves many tasks some of them are repetitive and some of one time, if you’re like me who wish to multitask then it is a perfect blend for you.If you can afford some money, then it won’t be a problem at all.
For those who are skeptical, If you wish to start a blog just to see what it looks like, then you can go for free platforms like WordPress, Blogspot and when gaining confidence then you can jump into premium services.
This entire post ‘blogging basics for beginners‘ is just to provide a glimpse of blogging.
I just tried to cover the top of the ocean because I don’t want to overwhelm you with a lot of information.
With this post, I hope you will understand How blogging works and how bloggers are doing it.
So, this is all folks! After reading this guide, you are now Well acquainted with the blogging basics for beginners. If you’re immediate action taker Apply the instructions that I have provided and become a successful blogger. Cheers!
If you have any suggestions, doubts, you can share it in the comments section below, I would love to hear from you.